The Graça Machel Trusts’ Gender Lens Investment Fund continues to drive innovative blended capital to early growth stage women-owned and led businesses in sectors where women are prevalent. While increasing efforts to build a track record in East and Southern African network activities, the Funds team led by Investment Director Andia Chakava, and Investment Analyst Jane Muia supported a virtual session which was hosted by African Venture Philanthropy Alliance (AVPA) and its representative Imelda Wanja on 27th April 2022.
The session was in form of a deal share platform, whose purpose was to showcase the Fund’s progress and connect with a curated group of East-Africa-based, high-impact tech-enabled businesses. The platform also allowed the team to pitch their businesses to a Nairobi-based angel network (NaiBAN), an angel investor, for a possibility to raise seed and growth capital for the Investor Fund.
The Trust has been sponsoring the Investment Fund, a purposefully targeted Pan-African gender-focused impact investment vehicle to facilitate the flow of capital to women-led enterprises. It is an initiative that is designed by African women for African women to enhance the Trust’s track record by providing an opportunity for angel investors to engage with the Funds’ active investee pipeline in the East African region.
Key outcomes and learnings from investors
Four East Africa-based tech-enabled businesses pitched their offering during the event, showcasing different technology-driven solutions in transport, e-commerce, financial services and education. They were:
- Easy Matatu– a technology and mobility platform that connects commuters to convenient, reliable, safe, and clean public transport.
- Kuungana Technology– a financial technology solution that provides human-centric and data-based financial planning and management solutions to micro and small enterprises.
- Bliss Group– an e-commerce platform that offers omnichannel commerce, community connection, products, and services to African pregnant women and mothers.
- Jackfruit finance – an education finance solution that provides technology, capital, and reward programs that help expand access to education in Sub-Saharan Africa.
Participating entrepreneurs represented two countries Kenya and Uganda. These businesses were looking to raise funding ranging from US$125,000 to US$ 1 million. The session attracted 15 angel investors from the Nairobi-based angel network, Naiban who highlighted the importance of demonstrating a strong team, business model and on-the-ground operations.
During the session, it was encouraging to learn more about the feedback the businesses received which will strengthen their offering. This included demonstrating clarity around ownership structures and operating models. Also proposed was articulating a unique value proposition and business competitiveness, showing a clear route to market for regional expansions, and transparent risk mitigation through due diligence incorporated within business models, especially for financial services solutions.
“The investors highlighted the possible risk areas that the entrepreneurs should note, including slower growth operating models, insufficient competitive analysis to determine to play upon entry into new markets, limited traction, and failure to demonstrate a thorough understanding of the operating environment.”
Jane Muia, Investment Analyst- Graca Machel Trust.